Ytel Blog

New Verizon Surcharge for SMS Long Code Messa...

By Michelle Rowley, Ytel  |  

In May 2019, Verizon is introducing the first United States carrier fee for long code application-to-person messaging (A2P). What’s this exactly mean and how does this impact you? ...

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A Seamless CPaaS Integration Boosts Business ...

By Brian Keep, Ytel  |  

Few things are more frustrating to customers than having to wait for an answer. When you're able to create a perception with your customers that you are there for them when and how...

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5 Pitfalls to Avoid When Building Communicati...

By Kevin Dunning  |  

You’ve identified your use case.  You’ve signed up for an account with a programmable communication API company, and you’re now ready to start building communication capabilities t...

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SMS Industry Guide: Sports and Entertainment ...

By Nicole Schouten, Ytel  |  

There’s no business like show business… that is if people show up! In the entertainment industry, your job is to fill seats and show people a good time! But first, it’s necessary t...

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The SMS & Voice Blend for Sales Teams

By Adam Johnson, Ytel  |  

Struggling to find the sweet spot on how to successfully contact and get in touch with prospects? Two of the strongest channels for promoting a product, boosting brand awareness, a...

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Ytel Holiday Tech Wish List 2018

By Jon Molina, Ytel  |  

In the true spirit of Buddy the Elf... Santa’s coming! The holiday season and last-minute shopping are in full gear and it’s time to get your shop on! In need of some wish list ins...

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SMS for Nonprofits and Religious Organization...

By Adam Johnson, Ytel  |  

Nonprofits and religious organizations have unique communications needs; from organizing events to creating awareness for a cause, there’s always something newsworthy to be conveye...

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Career Growth = Culture Growth

By Sean Dailey, Ytel  |  

Can the growth and development of one single employee impact an entire company? With infectious motivation and drive to sharpen their own skills and knowledge, one employee has the...

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Power Holiday Promotions with SMS

By Hanna Walther, Ytel  |  

“It’s that time of year again…” We’re all too familiar with the go-to catchphrase around mid-November when we’re still debating if it’s appropriate to start pulling out the holiday...

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What Makes Up the Perfect Text?

By Jeremy Bradley, Ytel  |  

If your business is already using SMS as a mobile marketing tool, you’re steps ahead of your competitors. With a 98% open rate, SMS messages are proven to effectively reach the cus...

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