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Ytel Blog

Posts by Hanna Walther, Ytel :

High-Value Social Lead Gen Via Content Market...

By Hanna Walther, Ytel  |  

High value content marketing and lead generation can be key drivers to growing revenue. This is an area that many companies struggle with despite putting in extraordinarily hard wo...

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Personalization is (Still) King in Marketing

By Hanna Walther, Ytel  |  

Personalizing a marketing campaign is far easier said than done, but it's really the best way to stay relevant in an age of constant distraction. Consumers get better and better at...

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5 Ways Chat Bots Benefit Sales & Marketing Te...

By Hanna Walther, Ytel  |  

The way we communicate is constantly changing; a fact we take for granted in a world where email now seems positively antiquated. For businesses, it is time to rethink the ideal me...

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RCS Offers Brand Ownership Via Mobile Reach

By Hanna Walther, Ytel  |  

Google’s new Rich Communication Services (RCS) messaging platform is a stellar combination of the worldwide reach of SMS and the unique and engaging features of messaging apps. RCS...

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Craft a Highly Converting Ringless Voicemail ...

By Hanna Walther, Ytel  |  

Arguably the most important part of a ringless voicemail campaign is the script used to deliver said voicemail. Crafting a converting script is definitely an art form; there are se...

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The Blended Approach to Lead Gen & Sales

By Hanna Walther, Ytel  |  

As far as lead gen goes, every business does it differently, and no approach is ever completely perfect. We've discovered through the use of both inbound and outbound techniques, a...

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Email Marketing in 2018: What's Working

By Hanna Walther, Ytel  |  

As the landscape of email changes, your marketing strategy should adapt along with it. What does this mean exactly? There are various factors to email that support your strategy, w...

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4th Quarter Blogging: Finish the Year Strong

By Hanna Walther, Ytel  |  

Q4 is here! The holidays are around the corner and everything is buzzing with excitement at the end of the year. This is the perfect time to circle back on your blog strategy for t...

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6 Apps for Brainstorming & Creative Thinking

By Hanna Walther, Ytel  |  

Are your ideas feeling a bit under the weather? Perhaps you do not have friends or coworkers on your wavelength to bounce ideas off of. Fear not, because as they say, "there's an a...

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How To Really Win Your Customers Over

By Hanna Walther, Ytel  |  

Are your customers happy? You may think so, but how do you really know? Taking the time to grow and maintain your customer relationships is one of the best business moves you’ll ev...

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