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Top Marketing & Sales Events for 2017

Hanna Walther, Ytel |  
Every sales and marketing team should make it a priority to attend a few conferences and events throughout the year to network with like-minded individuals, learn new skills, discover new trends and industry best practices to bring back to the team for strategy and planning. We've done some research and found the top marketing and sales events around the country this year... check it out!

Every sales and marketing team should make it a priority to attend a few conferences and events throughout the year to network with like-minded individuals, learn new skills, discover new trends and industry best practices to bring back to the team for strategy and planning. We've done some research and found the top marketing and sales events around the country this year... check it out!

HeroConf 
April 18-20 | Los Angeles
, CA

The world's largest all-PPC event based in LA. Speakers from Google, Facebook, Bing, Groupon, Adobe, and more are on the lineup for this conference. If your company is prioritizing PPC (pay per click) campaigns this year (and you should be!) HeroConf looks like a great conference to send some team members to attend. 

EMS 2017 
May 3-5 | Chicago, IL 

The ultimate training conference on the ultimate marketing discipline: experiential marketing. Get a year’s worth of insights and ideas in a few days. Join more than 2,000 marketers from around the world as emerging trends are predicted and dissected, best practices are explained and some of the biggest case studies are shared.

Unbounce CTAConf
June 25-28 | Vancouver, BC

Have you stepped up your CTA strategy in 2017? Even if you answered yes, attending Unbounce's CTA conference is still a genius idea for your business!  World class marketing experts will be covering a wide array of topics, such as conversion optimization, email marketing, copywriting, landing pages, PPC, analytics, content marketing and much more. A much more unique angle than your typical marketing conference; we think this one is definitely worth checking out. 


MozCon

July 17-19 | Seattle, WA

Three days, one track of forward-thinking, actionable sessions in SEO, brand development, CRO, the mobile landscape, analytics, customer experience, social and content marketing, and more. MozCon speakers share next-level tactics on everything from ranking higher in today’s evolving search results to making data-driven decisions in your marketing.

 

B2B LeadsCon 
August 21-23 | New York, NY

Marketers, sales and executives who want to demonstrate a positive ROI in their lead generation, nurturing and conversion should definitely attend LeadsCon New York. Attendees are across all B2B industries and typical jobs functions range from demand generation and marketing, to executive and business development. Prepare for the humidity, though! **Ytel's Sales team will be at this event! 


Content Marketing World
 
September 5-8 | Cleveland, OH

This exciting content-based conference brings 3,000+ content marketers from over 50 countries to gather, brainstorm and learn through labs, breakout sessions, keynotes, and networking. Covering strategy, integration, measurement, and more new ideas brought to attendees by leaders from GE, Dell, Marriott International, and more. 


Inbound 17
september 25-28 | Boston, MA

Hubspot's annual marketing conference  is a marketer's paradise. There are endless workshops, keynote speakers, breakout sessions and more. Plus, you're in one of America's oldest cities! A few highlights for the Ytel team were learning new ways to leverage email marketing for our current customers, seeing Amy Schumer, visiting Fenway Park, and meeting hundreds of marketers and bouncing ideas off them! Read more about our experience at Inbound15 here... Ytel's Marketing Dream Team will be at Inbound 17! Will we see you there? 

Spredfast Summit
October 3-5 | Austin, TX 

Two days of content, three of the best venues in Austin, 24 ground-breaking sessions and 500+ social leaders from every industry.  200 global brands, media and agencies attend. Austin is one of the coolest cities in the U.S. with tons of networking and marketers, so this event would be worth it just for that opportunity alone!


Digital Sales Engine

November 17, 11am | Free Online Summit

Digital Sales Engine is focused on helping sales teams build effective technology stacks to improve business performance. Speakers have not been announced yet, but past years' summits are available online now. Listen from the comfort of your office, your home, or on-the-go.

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About The Author

Hanna Walther, Ytel

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Hanna manages Ytel's Communications strategy and has worked in Marketing for five years. She has a Master's in Communications and is passionate about connecting customers and businesses by building authentic relationships online.


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