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Ytel Blog

Posts by Adam Johnson, Ytel :

SMS vs. Email: Marketing Grudge Match

By Adam Johnson, Ytel  |  

SMS and email are two of the most commonly used channels for marketing campaigns in the modern landscape, but which is MORE effective? This post dives into a SMS vs. email comparis...

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Lead Gen Trends: What's on the Horizon in 201...

By Adam Johnson, Ytel  |  

As lead generation trends shift, businesses are attempting to stay abreast on the latest strategies that prove effective. In this post, we're highlighting three trends to watch for...

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Simple, Powerful Ways to Thank Your Team

By Adam Johnson, Ytel  |  

The season of giving is here! It's time to think about different ways to thank your team for all their hard work throughout the year. Everyone responds differently to rewards and g...

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Heat Up Cold Calling: Sales Strategies

By Adam Johnson, Ytel  |  

No matter how effective it can be,  sales reps dread cold calling. Fortunately, there are ways to support your sales team that will make the traditional cold call a thing of the pa...

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7 Signs of a Tried & True Salesperson

By Adam Johnson, Ytel  |  

There are quite a few qualities in a salesperson that should trigger immediate recognition from a hiring manager that they've discovered a strong candidate. In this post, we're sha...

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5 Tips to Increase Conversion Rates

By Adam Johnson, Ytel  |  

Your conversion rates are the lifeblood of your business. If you are improving in other areas but not in converting prospects, then you owe it to your business to check out the fol...

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Upselling Techniques to Boost Revenue

By Adam Johnson, Ytel  |  

It is no secret that upselling is the magic bean that generates outsized revenue streams. Once you have a customer on the line and in a good mood, you are in a perfect position to ...

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5 Keys to Being a Successful Sales Manager

By Adam Johnson, Ytel  |  

Leading a Sales team is no easy task; there are so many moving parts, people involved, products to sell, goals to hit... and that's just an easy day! This post shares the five key ...

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Key Elements of Optimal Customer Service

By Adam Johnson, Ytel  |  

We recently hosted a customer service expert at the Ytel office for an extremely helpful seminar on the key elements of optimizing the customer experience through employees, your b...

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Lead Follow-Up: Top Strategies to Implement

By Adam Johnson, Ytel  |  

A solid lead generation strategy is very important, but not all encompassing. The way that you follow up on your leads determines your bottom line and the viability of your marketi...

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